Market Research

Intelligent platform to automate information security

Intelligent platform to automate information security

Intelligent platform to automate information security

Automating pre-release content-leak detection across digital channels for a global market-research business.

Automating pre-release content-leak detection across digital channels for a global market-research business.

BY ARDENT

2 mins read

BUSINESS IMPACT

Real results at scale

  • Automated process to save time and improve accuracy

  • Near real-time results

  • Collated data across a number of channels

  • Improve content security

  • Easy user experience with client branding

The Challenge

Our client required automation of content security processes, which consist of manually searching various platforms for content.

The Solution

Global market research companies working with the biggest names in entertainment

Our client are a global market research company offering content security to their clients. They offer the service of finding any pre-release content leaks for movies, shows and entertainment across various platforms including the likes of Instagram, Twitter and Facebook. This ensures that the end client can mitigate any negative impact that any leaks may have and react accordingly.

Existing content security process was time-consuming

To provide content security service, our client's team were manually searching the internet to uncover any leaks. This was labour intensive, time-consuming and repetitive process for the client's team. As the process was carried out by the team, this also posed an issue with human error such as missing out on leaked content which could be detrimental to the end client.

Intelligent platform to automate content security

Our client required a platform which would enable them to automate their existing process to save time and resources, improve accuracy and reduce the risk of human error. Ardent delivered just that. Our highly skilled data engineering team built a platform using world-leading technologies such as AWS, Python, and Elasticsearch that would monitor and track data across various platforms such as Google, Vevo, Facebook, Twitter and Instagram to find any content leaks.

Content scanner for the web to automate information security

The platform continuously monitors the web to find any leaked content. Once any related content is found, the platform captures all the details related to the content.

This data is then fed into the front-end application feed for human action, where the content specialist can communicate with any relevant parties if a leak occurs and mitigate any negative impact.

Improved productivity and continuous innovation

The intelligent content security platform has helped our client significantly improve productivity and improve accuracy. Our team continues to work with the client to consistently innovate and upgrade the platform in line with evolving requirements and technologies.

The Results

The automated monitoring platform reduced repetitive manual searching, improved productivity and accuracy, and gave content specialists near-real-time information to act on possible leaks.

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INDUSTRY

Market Research

SOLUTION

AWS Batch, AWS Athena, Elasticsearch, Python

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